Advertising vs Public Relations

Media Relations, Healthcare Public Relations,

Entertainment PR firms, Healthcare Public Relations, Communication Agency are all necessary

for the survival of a business. 

Advertising is a part of the marketing process and the most expensive 

one. Advertising can be done through various channels like ads on radio, television, 

websites, newspapers, magazines, journals, hoardings, banners, social media, 

sponsorships, posters, banners, neon signs, etc.

Public Relations is the creation, distribution and dissemination of 

messaging and communications for the purpose of promoting and fostering 

positive awareness, associations, imagery, perception of a person, place or 

thing among a particular target audience to effect a desired behavior.

The goal of media relations is to establish and maintain solid and ethical 

relationships with media for accurate, balanced, timely information release.

Healthcare PR firms help their clients create succinct message that 

resonate with their target audiences. It is important to understand  that public 

relation is more than just publicity. It's about helping organizations communicate 

the right message to the right audience to the right time.